Multi-Platform Launch Management and Team Restructuring
As Senior Producer at Chromatic Games, I led the successful multi-platform launch of Dungeon Defenders: Awakened, working directly with the CEO to transform a challenging development situation into a structured, efficient release across PC, Xbox, Nintendo Switch, and PlayStation platforms. Managing a team of 18 people across art and customer service departments, I implemented the Shape Up methodology to establish clear priorities and deadlines while maintaining high-quality deliverables.
Abilities
Demonstrated
- Coordinated complex multi-platform launch across all modern consoles
- Transform project management methodologies
- Manage diverse teams effectively
- Drive successful product launches through systematic approaches
Leadership Approach
Team Restructuring & Methodology Implementation
I established:
- Implementation of the Shape Up method for project planning
- Hybrid waterfall/agile approach to match team needs
- Clear communication channels between departments
- Structured milestone tracking system
- Regular stakeholder updates and alignment meetings
Cross-Platform Coordination
I managed relationships with:
- Xbox platform and social teams
- Nintendo Switch certification team
- PlayStation platform team
- PC distribution platforms, including Steam, Epic Games, and Humble Bundle
- External PR agency
Resource Management
Directly supervised:
- 18 team members across departments
- Art team deliverables and timelines
- Customer service operations
- External contractor relationships
- Platform certification requirements
Project Management Framework
Shape Up Implementation
- Six-week development cycles
- Two-week cool-down periods
- Scope hammering sessions
- Betting table decision making
- Hill chart progress tracking
Hybrid Methodology
I developed a custom approach combining:
- Waterfall structure for design planning
- Agile sprints for development
- Daily stand-ups for immediate issues
- Weekly planning sessions
- Bi-weekly retrospectives
Additional Responsibilities
Marketing & Communication
- Trailer production supervision
- Art book design and development
- PR team coordination
- Platform marketing alignment
- Community engagement strategy
Platform Relations
Managed:
- Certification requirements
- Technical specifications
- Marketing guidelines
- Release scheduling
- Post-launch support
Results & Impact
The restructured approach achieved:
- Successful launch across all planned platforms
- Clear milestone tracking and achievement
- Improved team communication and efficiency
- Streamlined certification processes
- Enhanced stakeholder visibility
Launch Metrics
- On-time platform releases
- Certification pass rates
- Team velocity improvements
- Customer satisfaction scores
- Post-launch stability
Key Learnings
01
Methodology Flexibility is Critical
- Hybrid approaches can better serve diverse teams
- Shape Up method provides clear structure
- Adaptation to team needs improves productivity
02
Clear Communication Drives Success
- Regular stakeholder updates maintain alignment
- Cross-platform coordination requires consistent dialogue
- Team transparency and radical candor improves morale
03
Resource Allocation Requires Balance
- Multiple platform launches need careful planning
- Team members can fill multiple roles when needed
- External relationships require dedicated attention